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Media guide U S Department of Justice United States Marshals Service MEDIA GUIDE AMERICA ? S STA R w w w u s m a r s h a l s g o v USMS Pub No Rev May CPREFACE Those who serve in law enforcement whether at the federal state or local level know that workin

U S Department of Justice United States Marshals Service MEDIA GUIDE AMERICA ? S STA R w w w u s m a r s h a l s g o v USMS Pub No Rev May CPREFACE Those who serve in law enforcement whether at the federal state or local level know that working with the media is part of the job Arrests criminal investigations shooting incidents and other law enforcement matters make news in every community and reporters will be following up on those stories Many of the stories will involve the Marshals Service Having districts spread across the country and beyond the continental United States means that the task of local media relations in the Marshals Service rests with the district o ?ces Each district responds within established guidelines to media queries from its own local newspapers television and radio stations or other media It is important that employees designated to respond to members of the media do so in an e ?ective timely and professional manner With that in mind the O ?ce of Public A ?airs produced this handbook In a concise compact format we have provided the reader some basic information and tips for working with the media It is intended to assist those who have a limited or no working knowledge of the media and to serve as a ??refresher ? for those with media experience This booklet will not provide every answer to every question on working with the media It will not make the reader a media expert overnight But it will provide valuable information to help build con ?dence when responding to queries or preparing for an interview It is a starting point that can be enhanced over time by training and personal day-to-day experiences with reporters The O ?ce of Public A ?airs is available to assist you at any time with your media needs at ?? fax ?? CTable of Contents Introduction The U S Marshals Service ??Top ? Media Tips Working with the Media What is News The Reporter The News Release The News Conference The News Brie ?ng Media Kits Electronic Media Interviews Being Proactive Crisis Situations Summary Addendum A Sample Query Sheet B Sample News Release Diagram C Two Sample News Releases ?? C CUSMS Media Guide Introduction The O ?ce of Public A ?airs OPA is the primary point of contact for media policy and guidance within the U S Marshals Service USMS The OPA assists districts in working with the media by reviewing news releases or other media materials and providing guidance in formulating such products Public A ?airs is the centralized location for guidance and direction for all USMS employees who work with the media For events involving signi ?cant national or international coverage and for national entertainment media projects OPA also serves as media liaison This is to ensure appropriate responses and coordination with the Department of Justice DoJ and conformity with all applicable policies Media matters of local interest are