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Vem guide Value Exchange Mapping System GUIDE Capturing Business Model Interactions CThe Value Exchange Mapping VEM System compliments the Business Model Canvas providing a kind of ??stereo vision ? with respect to the business model Speci ?cally a VEM ca

Value Exchange Mapping System GUIDE Capturing Business Model Interactions CThe Value Exchange Mapping VEM System compliments the Business Model Canvas providing a kind of ??stereo vision ? with respect to the business model Speci ?cally a VEM captures the value exchanges among the players in a value network in the context of an organization ? s business model This provides a more comprehensive picture of the business model making it easier to identify opportunities for business model innovation The VEM mapping system is licensed under the Creative Commons and is available for download and use Innovate and prosper Michael S Jordan DBA This work is licensed under the Creative Commons Attribution-NonCommercial- NoDerivatives International License To view a copy of this license visit http creativecommons org licenses by-nc-nd deed en US CValue Exchange Mapping Capturing Business Model Interactions CThe BIG Picture Fantastic Wow Key Partners Key Activities Key Resources Valu e Propositions Customer Relationships Customer Segments Channels Cost Structure Revenue Streams Business Model Perspective is the logical relationships among the building blocks Value Exchange Map Perspective is logic of value exchanges within the value network Value Network C Players Value Producer Customers Everyone Else Consumer Business Supplier Service Intermediary Provider Partner Indenti ?er Other Organization Government example C Value Exchanges Money Payment Revenue Payment Commitment Payment Cost Everything Else Credits Product Service Data Information Right Exposure Reputation Experience Content Misc CMiscellaneous Knowledge Web Interaction IF Else Everyone Else Key Activity Strategic Capability Transactions Value Capture Monetized Value Capture Non Monetized Customer Value Player Group Boxes Customers CLinked In Value Exchange Map Recruiters Recruiter Solutions Integration Other Social Platforms Targeted Marketing Solutions Basic Services Linked In Connection Management Targeted content recommendations Linked In Updates Linked In Today Resume Builder Targeted Job Recommendations Linked In Groups Professional Pro ?le Advertisers Employers Sales Professionals Growth Strategist Company Pages Talent Management Solutions Linked In Members Subscriptions Premium services on top of basic Targeted Sales Solutions Sticky Content Platform Apps InMail Access View Pro ?les Outside Network Job Seeker Premium Viewed Pro ?le Other Advanced Content Publishers Content Exposure Access to Platform Developers Free Members Premium Members Strong Same Side Network E ?ects CLinked In Key Partners App Developers Content Publishers Other social media platforms Key Activities Linked In platform development Content management Sales monitoring marketing Research development Key Resources Linked In platform Link In members Apps Value Propositions Customer Relationships Build manage professional Identify Build manage business Access to info contacts knowledge to advance career Career management Web Direct Sales Force Targeted access to talent pool Targeted access of business professionals Company exposure talent mgt Targeted sales lead generation Channels Mobile Apps Sign In with Linked In Sites Developer Apps Customer Segments Free Members Premium Members Recruiters Advertisers Employers Sales Professionals Cost Structure Data center infrastructure Linked In platform development Sales marketing Platform operations Direct sales force Research development Promotions activities advertising Revenue Streams Premium member subscriptions Advertising solutions Recruiters solutions Employer solutions Sales solutions CAngie's List Small Businesses Reputation Management Tools Free Listing Subsidize