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FEBRUARY 2012 Perfection has a darker side. simply perfect. patronspirits.com T

FEBRUARY 2012 Perfection has a darker side. simply perfect. patronspirits.com The perfect way to enjoy Patrón is responsibly. © 2012 The Patrón Spirits Company, Las Vegas, NV. 30% Alc./Vol. An extraordinary blend of Patrón tequila, pure cocoa, and the natural essence of the finest coffee. Introducing Patrón XO Cafe Dark Cocoa. February 2012 Hawaii Beverage guide 1 Subscriptions: To subscribe, or receive help with an existing subscription or change your address, please call us: Phone: (808) 591-0049 NEW FAX NUMBER: (808) 591-0048 e-mail: Publisher@hawaiibevguide.com HOW CAN WE HELP YOU? hawaiibevguide.com • SUBSCRIBE ONLINE! • up load Trade events Photos • advertising editorial Planner • around Hawaii Photos • DOWNLOAD THE FEBRUARY BEVERAGE NETWORK CROSSWORD PUZZLE! JUST A SCAN AWAY! JUST A SCAN AWAY! PRICE LIST 2 Behind The Bar by David Kratt 3 Tapping The Trade by Liane Fu A-8 Spirit Perspective by robert Plotkin A-10 Spiritscope by Duncan Cameron A-32 Official Price List Section A-77 Brand index A-94 industry directory A-96 The Beverage network Crossword DEPARTMENTS FEATURES CONTENTS Crosswordpuzzle This month features clues about Chocolate Flavored Spirits Across 1 Dirty areas 6 U.S. Air Force 10 Type of partnership 13 Shred (2 wds.) 15 South American country 16 Marvel 17 Boat dock 18 Canal name 19 Can metal 20 Electric light 22 Stoli Chocolat___Vodka 24 Tier 26 Time periods 28 Women’s magazine 29 Prejudice 30 Cut open 31 Chasm 32 Peaked 33 Fellow 34 Corporate top dog 35 Chinese cabbage (2 wds.) 37 Inclining 41 Representative 42 College head 43 Stamping tool 44 Glowing 47 Alter 48 Fee 49 Night time light 50 Seaweed 51 Lone 52 Tacked (2 wds.) 54 Cabbage salad 56 Zag’s partner 57 Canal 59 Sights 63 Adam’s wife 64 Element 65 Island in Malay Archipelago 66 Woeful 67 Grounds 68 ____ Chocolate Milk Down 1 Short-term memory 2 Legume 3 Rowing tool 4 Indian clans 5 Sunrise 6 Highs 7 French Painter, “Sunday Afternoon…” 8 Regions 9 Lint 10 Of late 11 Whirls 12 Disavows 14 Bud 21 Tie with a rope 23 Music type 24 Farm building 25 Prate 27 Rend 29 Baby eating apparel 30 Chocolate ___, Sweet Red Wine 31 Long time 33 What you do to gum 34 Pincer 36 Old woman 37 Leaks 38 False god graven image 39 African river 40 Stiffen 42 Dekaliter (abbr.) 44 Dumbfounds 45 Chocolate Liqueur 46 Housed temporarily 47 Higher-ranking 48 In the direction of 50 Divided nation 51 Island country 53 Refuse 55 Liberal (abbr.) 58 Ending 60 African antelope 61 Moray 62 Drunk Solution: S P O T S U S A F L T D T E A R U P P E R U A W E M A R I N A S U E Z T I N B U L B R A Z B E R I S T E P E R A S E L L E B I A S S L I T A B Y S S I L L C H A P C E O B O K C H O Y S L O P I N G R E P D E A N D I E A G L O W S K E W T O L L M O O N K E L P S O L E A D D E D O N S L A W Z I G E R I E I M A G E S E V E N E O N B O R N E O S A D Y A R D A D U L T Solution 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 www.CrosswordWeaver.com ACROSS 1 Dirty areas 6 U.S. Air Force 10 Type of partnership 13 Shred (2 wds.) 15 South American country 16 Marvel 17 Boat dock 18 Canal name 19 Can metal 20 Electric light 22 Stoli Chocolat ____ Vodka 24 Tier 26 Time periods 28 Women's magazine 29 Prejudice 30 Cut open 31 Chasm 32 Peaked 33 Fellow 34 Corporate top dog 35 Chinese cabbage (2 wds.) 37 Inclining 41 Representative 42 College head 43 Stamping tool 44 Glowing 47 Alter 48 Fee 49 Night time light 50 Seaweed 51 Lone 52 Tacked (2 wds.) 54 Cabbage salad 56 Zag's partner 57 Canal 59 Sights 63 Adam's wife 64 Element 65 Island in Malay Archipelago 66 Woeful 67 Grounds 68 ____ Chocolate Milk DOWN 1 Short-term memory 2 Legume 3 Rowing tool 4 Indian clans 5 Sunrise 6 Highs 7 French Painter, “Sunday Afternoon…” 8 Regions 9 Lint 10 Of late 11 Whirls 12 Disavows 14 Bud 21 Tie with a rope 23 Music type 24 Farm building 25 Prate 27 Rend 29 Baby eating apparel 30 Chocolate ___, Sweet Red Wine 31 Long time 33 What you do to gum 34 Pincer 36 Old woman 37 Leaks 38 False god graven image 39 African river 40 Stiffen 42 Dekaliter (abbr.) 44 Dumbfounds 45 Chocolate Liqueur 46 Housed temporarily 47 Higher-ranking 48 In the direction of 50 Divided nation 51 Island country 53 Refuse 55 Liberal (abbr.) 58 Ending 60 African antelope 61 Moray 62 Drunk FEB12_Crossword_Chocolate.indd 3 1/5/12 2:45:39 PM Volume 63 I February 2012 I Issue No. 9 riOJa’S new CaLLing Card Rioja’s Reservas and Gran Reservas are emerging as the region’s fastest- growing wines. • THe Find • wineBuZZ • THe COnneCTiOn • SeaSOnS Menu • new PrOduCTS & PrOMOTiOnS • uSBg LaST CaLL BeyOnd THe CHOCOLaTe MarTini Brands spotlight America’s chocolate love affair with a host of infused spirits and wines. SPeaKeaSy wiTH MiKe KeyeS Brown-Forman’s North American President sits down to discuss a host of industry topics. SMaLL iS BeauTiFuL What small stores lack in size, they make up for in service and selectivity. TaSTing COrner: MOre THan MaLBeC Argentina looks to Torrontés, Bonarda and beyond. Bar TaLK: THinK drinK, TOO Owen Thomson is the barman for Chef José Andrés’ ThinkFoodGroup’s restaurants. 2 HawaiI Beverage Guide February 2012 Please send correspondence to: dtkratt@chartermi.net or P .O. Box 638, Grand Haven, MI 49417. POSTMASTER: Please send address changes to HAWAII BEVERAGE GUIDE, P.O. Box 853, Honolulu, HI 96808 Hawaii Beverage Guide is an independent monthly trade publication devoted to the beer, wine and liquor industry in the entire state of Hawaii. The views expressed in this publication other than our own editorial comment do not necessarily express the opinion of the publisher. Because of the confidential nature of the matter contained herein, Hawaii Beverage Guide is restricted to members of the industry. Subscriptions are accepted on this basis only. Nothing may be reprinted or reproduced in whole or in part without written permission from the publisher. Published monthly by Service Publications, Inc., dba Hawaii Beverage Guide. Prices are $40.00 + tax per year; $6.00 + tax per single issue, airmail extra. Periodicals postage paid at Honolulu, Hawaii. Contents copyrighted 2012 by Service Publications, Inc. Publisher/Editor: Christopher Teves Accounting: Josie Ancog Staff Writer: Liane Fu Consultant: Campbell Mansfield Published monthly by: Service Publications, Inc. (USPS 018-010) 1311 Kapiolani Blvd. #401 Honolulu, HI 96814 Phone: (808) 591-0049 FAX: (808) 591-0048 Tool of the Trade for HAWAII’S beverage Industry SERVING ALL ISLANDS IN THE 50TH STATE SINCE 1949! publisher@hawaiibevguide.com www.hawaiibevguide.com Proud Member of National Coverage, Local Advantage The Beverage Network Publications are serviced by Beverage Media Group, Inc. 152 Madison Avenue, Suite 600 New York, NY 10016 tel/ 212.571.3232 • fax/ 212.571.4443 www.bevnetwork.com behindthebar by David T. Kratt I ’ve got a couple things. Okay, there’s more than that. For example, I call her the Margarita Lady. No matter how exact I prepare her margarita to her specifications she complains – usually because there’s not enough tequila. So I add more tequila. Then later she’ll want more Triple Sec. It never fails. Then she’ll nurse the drink forever, need something every time I walk by her and want “a fluff” so she doesn’t have to pay for a second drink. And then, need I say it, she leaves a terrible tip. Customers like that will bleed you. But what can you do about it. You have to be polite. The other day I told a bartender coworker, “I can’t believe how nice you were to that guy.” He asked why. I told him, “Because the last time he was in the bar he went totally ballistic on you.” My coworker laughed and said, “Oh yeah, I thought he looked familiar.” Recently, a couple of regular bartender customers were at the bar talking about bartending. The younger bartender complained, “I can’t take the drunks anymore.” The older bartender responded, “Really? I consider them good customers.” uploads/Geographie/ hawaii-beverage-guide-02-12 1 .pdf