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Sample detailed style guide 1

AusAID Style Guide SGtuyilde June The Australian Government ? s Overseas Aid Program CProduced by the Publications Unit Public A ?airs Group AusAID Edited by Judy Fenelon ByWord Services Designed by Gri ?ths and Young Design Set in Rotis Printed in Australia by Goanna Print CContents Preface vii A quick guide to publishing terms ix Some typical AusAID publications xiii Publishing for di ?erent audiences Why publish To target our key external audiences To promote Australia ? s identity To target internal audiences Before you start Should you publish What format should you use Who can help in your decision-making A simple publishing strategy How long does the publishing process take Checklist and timeline Advice Writing and editing Writing for your reader Adopt a writing approach Consider contracting a writer Use plain English Avoid jargon Use non-discriminatory inclusive language Consider tables and charts AUSAID STYLE GUIDE i CEditing your work Avoid bad habits with and Watch some words Avoid listing too much Simplify tables and statistics Sharpen textual references to tables Writing for the Internet Writing Minutes Writing for Minister s and the Parliamentary Secretary Writing emails Writing for Focus House style in written material Shortened forms Abbreviations contractions and acronyms Plurals of shortened forms Months and days States and Territories of Australia Initials in names Capitals Government audience Broad external audience Publication titles Punctuation Full stops Commas Quotation marks Apostrophes Hyphens En rules En rules instead of dashes Round brackets square brackets and angle brackets Colons and semicolons Points of ellipsis Slashes Emphasis Dot points bulleted lists Punctuating dot points Short lists Long lists ii AUSAID STYLE GUIDE CDates Numbers and currency Figures or words Thousands Linking numbers Telephone numbers Electronic addresses Footnotes and references Spelling Parts of a publication and layout Cover front and back Preliminary pages prelims Title page Reverse of title page Copyright Disclaimer acknowledgment and contact information ISBN and ISSN Foreword Contents list Preface Text Headings Text styles Page breaks Tables and charts Photographs illustrations maps and diagrams End matter Appendixes Glossary Bibliography Index Headers and footers Internal communications External publications Page numbers AUSAID STYLE GUIDE iii C Publication and Ministerial clearances Forward Publications Plan Publication Advice Form When does the Minister and or the Parliamentary Secretary wish to clear publications Minister Parliamentary Secretary Other clearances Corporate design Rationale Corporate colours Primary suite Secondary suite Covers Spine colours Images and illustrations Captions Logos AusAID logo Colours for the AusAID logo Use of the logo in computer templates Acknowledgment and signage during projects Australian identity kangaroo logo Information for Posts Typography Publication sizes Contracting a designer Design brief Design output Example design schedule Print production Production speci ?cations Printer proofs Paper Recycled paper Archival paper Choosing paper Print run iv AUSAID STYLE GUIDE CDistribution Library Deposit and Free Issue Schemes Canberra Mailing Centre Fact sheets and lea ets Electronic production Internet PDF ?les Submit the required information and material Procedures for publishing on the Internet Obtain approval Prepare your material appropriately Allow enough time CD-ROM Appendixes